Rental market · ZIP 17936 · Gordon, PA

ZIP 17936, Gordon, PA rental market

Population 959 · Gordon, Schuylkill County, PA · ZIP Code Tabulation Area

Ranked · ACS 2024 5-year

DGRADE
31.3/100 · Rental Investor ZIP Score
National rank #16,015 of 20,132 scored ZIP Codes
PA rank #748 of 1,100 · data confidence: moderate

Grade cut points, score out of 100: A from 63.7 · B from 54.7 · C from 42.4 · D from 28.1. This ZIP's 31.3 sits in the D band, which opens at 28.1 and ends below 42.4. The cut points are the model's own, read from the published ZIP dataset, and are identical for every ZIP Code area.

The four category scores that combine into the number above, on the model's own 0 to 100 score scale. These bars are not percentiles: for where those scores place this ZIP Code against every other scored one, see how this ZIP ranks below.

Cash Flow & Affordability ZIP data
72
Local Demand & Market Quality ZIP data
18
Surrounding-Market Growth county / place context
47
Stability & Risk ZIP + place context
20

Why it ranks here: rent sits high relative to price and taxes (solid cash-flow/affordability).

Watch: elevated stability/risk signals. rental vacancy is high (37.6%). survey margins of error are wider here (data confidence: moderate).

Scored on incomplete measured inputs: this ZIP is missing measured 3-yr home-value growth (Zillow), a measured home value (Zillow) to substitute into affordability/tax-burden, so it was scored on a narrower input basis than a ZIP with full measured coverage.

A transparent screening score, not a return forecast. Affordable, higher-yield markets can score well when demand, liquidity, low vacancy, reliable government data and a growing surrounding market support them. Categories labeled “context” use official county/place data, never presented as ZIP-level observation. ZIP and city scores are not directly comparable. See how this score works.

How this ZIP ranks: nationally & in-state

Each bar places this ZIP against all 20,132 scored ZIP Codes nationally. The marker is this ZIP and further right is more favorable to an investor; the tick is the median. Every position here is a percentile: the 0–100 scores and the grade they earn are stated once, in the card above, and this card states once where those same five numbers place this ZIP Code.

Overall Rental Investor ZIP Score
21st percentile
Cash Flow & Affordability
90th percentile
Local Demand & Market Quality
2nd percentile
Surrounding-Market Growth county / place context
48th percentile
Stability & Risk ZIP + place context
4th percentile
← 0th percentile50th (median)100th percentile →

Percentiles are the frozen model's own numbers among scored ZIP Codes (deterministic competition ranking); an unreliable or thin-peer in-state comparison reads “Not available,” never zero. All underlying figures are ACS survey estimates with margins of error. The comparability caveat and the method link for this score are stated once, in the card above.

What went into this score: 13 national factor percentiles

Cash Flow & Affordabilityweight 25% · category score 72

Gross rental yieldZIP observation
84th
Price to incomeZIP observation
98th
Property-tax burdenZIP observation
9th
Rent as a share of incomeZIP observation
98th

Local Demand & Market Qualityweight 30% · category score 18

Population scaleZIP observation · scale, not quality
6th
Renter-household depthZIP observation · scale, not quality
14th
Renter share of householdsZIP observation
61st
Rental vacancyZIP observation
3rd
Market heat (Zillow measured)ZIP observation
7th

Surrounding-Market Growthweight 25% · category score 47

County population growthcounty context
47th

Stability & Riskweight 20% · category score 20

Median year builtZIP observation
3rd
ACS data confidenceZIP observation
16th
Recently built shareZIP observation
40th

Every figure here is the frozen model’s own national percentile for one factor, read from the published ZIP dataset: 13 of the 15 factors this model defines were available for this ZIP Code. 2 of them could not be measured here (surrounding-market growth, surrounding-market stability) and were left out of the average rather than filled in with a national guess. Higher is the direction the model treats as more favourable to a rental investor; population scale and renter-household depth are size, not quality. Each category score is the plain average of its own percentiles above; the overall score combines those four at the weights shown. The percentiles are published rounded to whole numbers, so averaging the printed figures lands a fraction of a point from the published score. This ZIP’s weakest category is 18, below the model’s published floor of 30, so the model applies its floor penalty and the overall score is lower than those four weighted together would be on their own. Nothing on this panel is recomputed here, and a factor percentile is not a score.

Key metrics

959
Population

±290 ±30% wide

$122,700
Median home value (ACS, owner-reported)

±$34,000 ±28% wide

$775
Median gross rent (ACS, incl. utilities)

±$82 ±10.6% moderate

7.6%
Survey gross-rent yield (proxy)

Derived from ACS estimates: no published margin of error

$92,837
Median household income

±$23,000 ±24% moderate

37.6%
Rental vacancy

Derived from ACS estimates: no published margin of error

28.5%
Renter share

Derived from ACS estimates: no published margin of error

1.6%
Estimated property-tax burden

Derived from ACS estimates: no published margin of error

1938
Median year built

Direct ACS estimate: the Census Bureau publishes no margin of error for it

2.9%
Multifamily (5+ units)

Derived from ACS estimates: no published margin of error

Data vintage: ACS 2024 5-year · data confidence: moderate. Of the 10 figures above, 4 carry the Census Bureau's published 90% margin of error, printed on the card in the figure's own units and as a share of the estimate; 5 are ratios derived from those estimates, which the Census Bureau publishes no margin for; and 1 is a direct ACS estimate the Census Bureau publishes no margin of error for. The bar and the band word restate that printed share in three bands: tight under ±10%, moderate ±10% to ±25%, wide ±25% and over. A median year built is given a margin in years only, because a margin stated as a share of a year number would not mean anything; the bar is full at ±40%. A wider margin does not make an area worse, only less precisely measured.

Market context

Trend context

Loading home value context…

View source data

Each point is one ACS 5-year estimate on the same 2020-Census ZCTA boundary. Adjacent releases overlap, so the release-to-release differences are not independent annual market movement.

ACS estimates by release; ± is the margin of error.
Series2017–20212018–20222019–20232020–2024
Median home value B25077$93,500 ±$20,816$94,800 ±$26,122$111,800 ±$22,485$122,700 ±$34,243
Median gross rent B25064$645 ±$58$705 ±$75$746 ±$62$775 ±$82
Population B010031,087 ±226989 ±2651,004 ±308959 ±290

ACS 2021 release

2017-2021 five-year estimate

Median home value B25077
$93,500Margin of error ±$20,816
Median gross rent B25064
$645Margin of error ±$58
Population B01003
1,087Margin of error ±226

ACS 2022 release

2018-2022 five-year estimate

Median home value B25077
$94,800Margin of error ±$26,122
Median gross rent B25064
$705Margin of error ±$75
Population B01003
989Margin of error ±265

ACS 2023 release

2019-2023 five-year estimate

Median home value B25077
$111,800Margin of error ±$22,485
Median gross rent B25064
$746Margin of error ±$62
Population B01003
1,004Margin of error ±308

ACS 2024 release

2020-2024 five-year estimate

Median home value B25077
$122,700Margin of error ±$34,243
Median gross rent B25064
$775Margin of error ±$82
Population B01003
959Margin of error ±290

Source: U.S. Census Bureau, American Community Survey 5-year, table-based Summary File (ZCTA geography); tables B25077 (median value), B25064 (median gross rent), and B01003 (population); estimate + margin of error. Missing releases remain gaps and are never interpolated. Home value is owner-reported; gross rent describes renter housing stock; population is a ZCTA estimate. Dollar figures are nominal.

Measured market data

Measured observations for this ZIP Code, published beside the government survey figures above rather than replacing them. They measure different things and will legitimately disagree; the reconciliation below states on which axis, one axis at a time, instead of leaving a reader to guess. ZORI does not correct the ACS rent; neither is a better version of the other. Monthly series, revised in recent months, observed 2026-07, not live.

ZHVI top tier (65th–95th pct)$225,074
Market heat index29

Source: Zillow Economic Research public research data, observation month 2026-07. Zillow keys on USPS ZIP codes; this page is a 2020 Census ZCTA, related but not identical geographies, so a Zillow value is matched to this ZCTA by code and is not a statement that the two areas are the same. Zillow is not affiliated with, and does not endorse, Compounding Estates.

Market Negotiation Leverage

Strong buyer leverage (93rd percentile among scored ZIP Codes)

Derived from Zillow's market-heat index for this ZIP, inverted (a cooler market means more room for a buyer to negotiate). This is a cross-sectional snapshot (how this ZIP compares to every other tracked ZIP today), not a seasonal or historical baseline for this specific ZIP (no multi-year time series exists to support that claim). Not a prediction of what any specific seller will accept. See how this is calculated.

Source: Zillow Economic Research public research data. Zillow is not affiliated with, and does not endorse, Compounding Estates.

Underwrite with these as starting points

Opening a calculator pre-loads the ACS median owner value and median gross rent as a survey-level starting point; every calculator input is editable. Owner-occupied median value and renter median gross rent describe different housing stock: the median-valued home is not the typical rental, so this is a screen, not a listing, appraisal, asking rent, cap rate, or forecast. Bring your own entry price and rent.

ZIP Codes bordering 17936

1 ZIP Code area shares a land boundary with 17936 in the official Census 2020 ZCTA map, ordered by shared-boundary length, not ZIP-number proximity or driving distance. 1 of them is in CE’s ranked set and is listed below, each with its own Rental Investor ZIP Score, grade and national rank, read from the same published dataset as this page. The rest are counted here and searchable from the ZIP Code explorer. A neighbour’s score is a score for that area, never for 17936, and this list is ordered by border length, so it is not a ranking and no neighbour is called best.

Evidence, sources & limitations

Official geography: Gordon borough, Schuylkill County. Analytical entity: the U.S. Census ZIP Code Tabulation Area (ZCTA) 17936, an approximation of the USPS ZIP delivery area, not its exact route boundaries. Model z3-measured-v1; data ACS 2024 5-year.

This ZIP Code area is primarily in Schuylkill County, overlapping Gordon, by land-area overlap from the official Census 2020 ZCTA relationship files (not population or address share).

Populationsurvey ACS B01003 · ±30% margin of error
Median home value (ACS, owner-reported)survey ACS B25077 · ±28% margin of error
Median gross rent (ACS, incl. utilities)survey ACS B25064 · ±10.6% margin of error
Survey gross-rent yield (proxy)derived 12 * ACS B25064 / B25077 · no published margin of error
Median household incomesurvey ACS B19013 · ±24% margin of error
Rental vacancyderived ACS B25004 E002 / (B25003 E003 + B25004 E002) · no published margin of error
Renter sharederived ACS B25003 E003/E001 · no published margin of error
Estimated property-tax burdenderived ACS B25103 / B25077 · no published margin of error
Median year builtsurvey ACS B25035 · no published margin of error
Multifamily (5+ units)derived ACS B25024 (5+ unit structures / total) · no published margin of error

Class: survey = ACS estimate (with margin of error); derived = computed from ACS. The survey gross-rent yield is a proxy (renter gross rent vs owner-occupied value, different housing stock; ACS top-codes very high values/rents) and is not a cap rate. Subscores are national percentiles among data-eligible areas; ranks are competition-ranked with deterministic ties. No vendor, listing, parcel, or school data. Not investment advice.